Turning Doubt Into a Career as a Certified Copywriter
I almost let it slip away, but pursuing my passion led me to become a certified copywriter. Years ago, I was in full-time ministry. While
5 Effective Risk Reversal Techniques to Boost Your Business
A Story About The Power of a Risk Reversal: Turning Prospects into Loyal Customers A farmer wanted to buy his daughter a pony and found
How to Find Your Niche and Adapt to Stay Relevant
Defining your target audience is a foundational step in business and marketing, but are you still struggling to find your niche? What is a
Best-kept Secret to Online Success: Email Marketing
If you’re in the early stages of your business or looking to take your business to the next level, let me share one of the
How to Find Your Personal Brand Voice
Finding your personal brand voice is the secret sauce that makes your business unforgettable. Your brand differentiates you from everyone else online. But let’s be
How to Build an Email List for Free: Lead Magnets From Scratch
Leveraging organic traffic to build an email list for free starts with creating effective lead magnets from scratch. By the end of this article,
Improve Your Copywriting with Psychographic Insights
Improve your copywriting with psychographic insights instead of demographics! As a marketer, I vividly remember the days when crafting targeted campaigns meant focusing solely
Choose the Right Focus to Propel Your Business Forward
Successful Online Solopreneurs Choose the Right Focus to Propel Their Businesses Forward The past few months have been crazy preparing for our 2300-mile relocation. Thankfully,
Turn Five Online Business Fears into Winning Opportunities
My mom had a local business. Ideas turned into revenue, but tenacity helped her overcome obstacles and live well. Many of us have a
Transform Your Copywriting To Build Lasting Connections
Did you know copywriting can transform your communication and build lasting connections? If you have an online business and you’re writing content, you’re a copywriter. The
Turn Launch Mistakes into an Innovative Strategy
Launching a new product or service can be daunting, but it doesn’t have to be that way. Learn from your past launch. What went well?
5 Steps to Uncover Your Unique Marketing Advantage
🌟Ever felt like a hidden gem in a sea of online sameness? Here are five steps to uncover your unique marketing advantage. When someone asks,
Ensure Your Website Makeover Reflects Your Message and Services
First impressions matter, so use these pro copywriting tips to ensure your website makeover reflects your message and services. It’s too easy to let months,
Master AI Prompts for Marketing Magic
In this post, I’ll share some insights to help you master AI prompts for marketing magic. I’m preparing for a 2,000-mile relocation to TN this
Build an Effective Workflow that Protects Your Time and Sanity
A blank screen, lack of time, and the pressure to create content can add anxiety and produce ineffective posts. Without an effective workflow, you’re shooting
Choosing the Right Online Marketing Strategy for Your Business
Online Marketing helps promote products and services to potential customers. But with so many choices, choosing the right marketing strategy for your business isn’t easy.
