Turn Five Online Business Fears into Winning Opportunities

Turn Five Online Business Fears into Winning Opportunities

My mom had a local business. Ideas turned into revenue, but tenacity helped her overcome obstacles and live well.   Many of us have a similar dream, and today, we have endless options because of the internet.   Starting an online business is exciting: Freedom from the daily grind of a nine-to-five Escape from company […]

Episode 89 Linkedin Inside Secrets for B2B Growth

Linkedin Inside Secrets for B2B Growth

Leverage LinkedIn’s algorithm with these simple LinkedIn inside secrets for B2B growth! LinkedIn is a goldmine for small business owners. But I understand the frustration when effort has a limited return. That’s exactly why I’ve been experimenting with LinkedIn strategies since the end of 2022, and, spoiler alert, the outcomes have been outstanding! 😲 But […]

Transform Your Copywriting To Build Lasting Connections

copywriting tips to transform your writing and build lasting connections

Did you know copywriting can transform your communication and build lasting connections? If you have an online business and you’re writing content, you’re a copywriter. ​​ The role of a copywriter goes beyond simply putting words on a page. It involves understanding your audience, the market, and the industry. ​Here’s how you can strengthen your connections and ensure […]

Turn Launch Mistakes into an Innovative Strategy

Turn Launch Strategy Mistakes into Best Practices

Launching a new product or service can be daunting, but it doesn’t have to be that way. Learn from your past launch. What went well? What was missing?​ What needs improvement?​​We all make mistakes, but ignoring them is not the answer. The key to a successful launch is turning mistakes into an innovative strategy.If you’re […]

Episode #88 How to Choose an Online Marketing Coach

How to Choose an Online Marketing Coach

Many entrepreneurs are high achievers, self-starters, and very intelligent, but savvy entrepreneurs also value personal mentorship. Having a football coach, performance coach, or career coach was a logical option when we were in school. But adulthood doesn’t mean we stop learning from mentors. When I took public speaking seriously, I hired a speaker coach. I […]

Episode #87 How Experts Can Leverage Books to Build Their Business with Jonathan Milligan

How Experts Can Leverage Books to Build Their Business–Even if you doubt you’re a writer! Picture this: a college student, passionate about writing, is met with disheartening advice from a professor—”Don’t become a writer.” Despite the passion and joy found in the craft, those words shelved a dream. Fast-forward through the years, and my special […]

5 Steps to Uncover Your Unique Marketing Advantage

5 Steps to Uncover Your Unique Marketing Advantage

🌟Ever felt like a hidden gem in a sea of online sameness? Here are five steps to uncover your unique marketing advantage.  When someone asks, “How are you different from others in your industry?” What do you say?The secret, my friend, isn’t locked in a vault. The truth is, you’re already unique. Yes, YOU! Many […]

Ensure Your Website Makeover Reflects Your Message and Services

Ensure Your Website Makeover Reflects Your Message and Services

First impressions matter, so use these pro copywriting tips to ensure your website makeover reflects your message and services. It’s too easy to let months, or even years, pass without reviewing your existing online assets. I confess that happened to me. It got away from me, and now I’m investing time in “Operation Website Makeover.”  […]

Episode #85 How to Reverse-Engineer Free Lead Magnets

How to Reverse-Engineer Free Lead Magnets

Discover How to Reverse-Engineer Free Lead Magnets. Whether you’re offering something for free or selling a product, the strategy behind your promotion determines its success. It’s not enough to create a great lead magnet; you must also track its performance. Are people downloading your PDF? Are they signing up for your webinar? If not, it’s […]

Master AI Prompts for Marketing Magic

Master AI Prompts for Marketing Magic

In this post, I’ll share some insights to help you master AI prompts for marketing magic. I’m preparing for a 2,000-mile relocation to TN this May. The daunting three-day journey prompted our family to organize a moving sale.Naturally, as the household marketer, I had to write the promotional ad. Not keen on spending Saturday crafting […]