{"id":32277,"date":"2023-10-09T10:12:12","date_gmt":"2023-10-09T17:12:12","guid":{"rendered":"https:\/\/marisashadrick.com\/?p=32277"},"modified":"2023-10-09T10:17:56","modified_gmt":"2023-10-09T17:17:56","slug":"the-unbeatable-advantages-of-one-on-one-coaching-over-group-coaching","status":"publish","type":"post","link":"https:\/\/marisashadrick.com\/the-unbeatable-advantages-of-one-on-one-coaching-over-group-coaching\/","title":{"rendered":"The Unbeatable Advantages of One-on-One Coaching Over Group Coaching"},"content":{"rendered":"
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As an expert in relationship marketing strategies, I’ve seen firsthand the transformative power of personalized 1-2-1 coaching.<\/p>\n
While group coaching has its benefits, the unique advantages of one-on-one coaching are often overlooked\u2014particularly for coaches in the early stages of their business.<\/p>\n
Here’s why you should consider one-on-one coaching as a viable, if not superior, option:<\/p>\n
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Benefit:<\/strong> With one-on-one coaching, you remove deadline stress. You’ll need minimal systems and less copy for customer acquisition.<\/p>\n Why It’s Important:<\/strong> The evergreen availability allows you to focus on the coaching journey, not the tech and backend systems.<\/p>\n <\/p>\n Benefit:<\/strong> In one-on-one coaching, there’s no pressure to fill multiple slots to make your coaching program successful.<\/p>\n Why It’s Important:<\/strong> You don’t have to create last-minute sales promotions for a cold audience or spend money on expensive ads.<\/p>\n <\/p>\n Benefit:<\/strong> One-on-one coaching allows custom scheduling, completely sidestepping the need to find a time that suits a group.<\/p>\n Why It’s Important:<\/strong> Scheduling conflicts are common obstacles to group coaching programs. One-on-one coaching offers flexibility, so you reduce onboarding issues.<\/p>\n <\/p>\n Benefit:<\/strong> One-on-one coaching provides an intimate setting to test your material and get immediate, valuable feedback.<\/p>\n Why It’s Important:<\/strong> These insights allow you to fine-tune your content and methods before launching them on a larger scale, increasing your chances of success when you offer group coaching.<\/p>\n <\/p>\n Benefit:<\/strong> Generally, one-on-one custom coaching allows you to charge a premium over group sessions.<\/p>\n Why It’s Important:<\/strong> You’ll attract seriously committed clients, providing a fertile ground for transformative results and testimonials.<\/p>\n <\/p>\n Benefit:<\/strong> Sales can be as simple as a Zoom or in-person conversation. No intricate funnels or tech is needed because you’ve built trust and helped them make an informed decision.<\/p>\n Why It’s Important:<\/strong> If you have a framework, a process, or a solution, you don’t have to wait to make money. You can monetize your <\/p>\n But how do you start a conversation, Marisa?<\/strong> Take “random” out of random acts of kindness<\/em> and begin to serve and help those on your list, social following, network, and peers. (See: Increase Your Revenue Using the Pareto Principle<\/em> <\/a>for productivity tips.<\/strong>)<\/p>\n If you’re considering the coaching route for your business, don’t underestimate the power of simplicity. One-on-one coaching can offer an incredible blend of flexibility, profitability, and depth of engagement before you launch a group coaching program.<\/p>\n If you’re curious about relationship marketing and want to start making more money in 2024, I’d love to share how.<\/p>\n2. Zero Pressure to Fill Group Coaching Spots<\/h2>\n
3. Flexible Calendar: Your Time, Their Time, Anytime<\/h2>\n
4. A Testing Ground for Your Material<\/h2>\n
5. Premium Pricing: Higher Price Point, Greater Value<\/h2>\n
6. Simplified Marketing: Start Earning With Just a Conversation<\/h2>\n
\nexpertise immediately; the experience will build confidence and momentum for your coaching business.<\/p>\n