Episode #89 Linkedin Inside Secrets for B2B Growth

Linkedin Inside Secrets for B2B Growth

Leverage LinkedIn’s algorithm with these simple LinkedIn inside secrets for B2B growth! LinkedIn is a goldmine for small business owners. But I understand the frustration when effort has a limited return. That’s exactly why I’ve been experimenting with LinkedIn strategies since the end of 2022, and, spoiler alert, the outcomes have been outstanding! 😲 But […]

Turn Launch Mistakes into an Innovative Strategy

Turn Launch Strategy Mistakes into Best Practices

Launching a new product or service can be daunting, but it doesn’t have to be that way. Learn from your past launch. What went well? What was missing?​ What needs improvement?​​We all make mistakes, but ignoring them is not the answer. The key to a successful launch is turning mistakes into an innovative strategy.If you’re […]

Episode #87 How Experts Can Leverage Books to Build Their Business with Jonathan Milligan

How Experts Can Leverage Books to Build Their Business–Even if you doubt you’re a writer! Picture this: a college student, passionate about writing, is met with disheartening advice from a professor—”Don’t become a writer.” Despite the passion and joy found in the craft, those words shelved a dream. Fast-forward through the years, and my special […]

5 Steps to Uncover Your Unique Marketing Advantage

5 Steps to Uncover Your Unique Marketing Advantage

🌟Ever felt like a hidden gem in a sea of online sameness? Here are five steps to uncover your unique marketing advantage.  When someone asks, “How are you different from others in your industry?” What do you say?The secret, my friend, isn’t locked in a vault. The truth is, you’re already unique. Yes, YOU! Many […]

Episode #86 Copy Tips to Create Powerful Lead Magnets with Kathy Farah

Copy Tips to Create Powerful Lead Magnets

Let’s get straight to the point—words are powerful, especially when capturing online leads; use these copy tips to create powerful lead magnets. If you’ve ever scratched your head wondering, “How do I get more subscribers from my lead magnet?” then drop everything and tune into this episode → Convert Kit Email Strategist Kathy Farah joins […]

Ensure Your Website Makeover Reflects Your Message and Services

Ensure Your Website Makeover Reflects Your Message and Services

First impressions matter, so use these pro copywriting tips to ensure your website makeover reflects your message and services. It’s too easy to let months, or even years, pass without reviewing your existing online assets. I confess that happened to me. It got away from me, and now I’m investing time in “Operation Website Makeover.”  […]

Episode #85 How to Reverse-Engineer Free Lead Magnets

How to Reverse-Engineer Free Lead Magnets

Discover How to Reverse-Engineer Free Lead Magnets. Whether you’re offering something for free or selling a product, the strategy behind your promotion determines its success. It’s not enough to create a great lead magnet; you must also track its performance. Are people downloading your PDF? Are they signing up for your webinar? If not, it’s […]

Choosing the Right Online Marketing Strategy for Your Business

Outbound vs. Inbound: Choosing the Right Marketing Strategy for Your Business

Online Marketing helps promote products and services to potential customers. But with so many choices, choosing the right marketing strategy for your business isn’t easy. Let’s Explore a Common Online Marketing Mistake Have you ever invested big bucks in an expensive step-by-step course?You learn how to write a book, create a membership, build a digital […]

Breaking the Mold: How Newsletters Defy the Myth

Breaking the Mold: How Newsletters Defy the Myth

Warning. I’m going to share something contrary to popular opinion. It’s time to break the mold and discover how newsletters defy the myth. In the fast-paced world of digital marketing, the landscape is constantly evolving. Many entrepreneurs find themselves frustrated with the performance of their traditional lead magnets, such as a free PDF “quick win” […]